Archer Hotel

Archer Hotel
Client
Archer Hotel
Location
Austin, TX
Industry
Hospitality
Services provided
203" Xterra Outdoor LED display

The Challenge

Austin's patio culture demands more than a standard rooftop. Archer Hotel needed a visual centerpiece that would complement their already impressive second-floor pool deck, complete with a circular star-bottom splash pool, 18-foot Texas limestone fireplace, and fabric-laden cabanas.

A Poolside Experience Worth Talking About

Austin Patio Culture, Amplified

The Vision

Archer Hotel wanted to enhance an already stunning poolside environment without competing with its design elements. The vision was to add a dynamic visual experience that would fit seamlessly alongside the limestone fireplace and cabanas, giving guests one more reason to stay poolside.

Big Screens for a Big Texas Patio

The Experience

BSX partnered with NOVI Systems to design and integrate a 203" Xterra Outdoor LED display at the second-floor pool patio. The Full HD display with 3.9mm pixel pitch delivers vibrant visuals that complement the chaise lounges, soft seating, and semiprivate cabanas. Whether guests are catching a game, enjoying ambient content, or taking in the atmosphere after dark, the Xterra fits right into Austin's grand patio culture.

A Poolside Experience Worth Talking About

The Impact

The Xterra has become a natural gathering point on the pool deck. Guests linger longer, share their experience on social media, and remember Archer Hotel as a destination, not just a stay. In a city that lives outdoors, Archer now offers one of Austin's most memorable rooftop experiences.

Ready to Create Your Own Experience?