Built for the World Cup. Designed for So Much More.
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The Challenge
When a Conventional Screen Isn't Enough. City National Bank envisioned a space where people could come together to experience the excitement of the World Cup on an extraordinary scale. But the ambition extended beyond a single sporting event. The display needed to create an immersive shared viewing environment while offering the flexibility to support presentations, events, and a variety of future applications. The challenge was finding a solution that could deliver both exceptional visual impact and long-term versatility.
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A Front-Row Experience for Everyone.
The Vision
The goal was to turn major sporting moments into larger-than-life experiences. An expansive, ultra-wide digital canvas would bring the action to life with remarkable detail, allowing viewers to experience every pass, replay, and celebration on a scale that conventional displays couldn't match. And when the final whistle blew, that same technology would continue serving the space in entirely new ways.
32:9 Ultra-Wide. An Expansive 8K Canvas.
The Experience
Working alongside integration partner Avology, Blue Square X delivered a custom Vision X LED installation designed to command attention. Featuring an extraordinary 32:9 ultra-wide format and an expansive 8K canvas, the display creates a panoramic viewing experience with exceptional scale. Fine-pitch COB LED technology brings sharp detail, vibrant color, and visual depth to the large-format installation, making it equally suited to live sporting events, dynamic presentations, and other high-impact visual content. Rather than simply adding a screen to the room, the installation establishes a visual centerpiece around which shared experiences can unfold.
One Display. Endless Possibilities.
The Impact
What began as a vision for an unforgettable World Cup experience has given City National Bank a versatile digital environment with applications far beyond sports. From live broadcasts to corporate presentations and future events, the installation provides a powerful platform for bringing people and content together. It's an example of how thoughtfully integrated LED technology can do more than display information. It can change how a space is experienced. Built for the biggest moments. Ready for whatever comes next.
Ready to Create Your Own Experience?


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