Faena Residences Miami
The Challenge
Faena's brand demands an experience as bold as its architecture. Standard displays couldn't match the scale of vision or the expectations of ultra-luxury buyers. The sales center needed technology that would immerse visitors in the Faena lifestyle from the moment they walked in.
Matching Bold Architecture with Bold Technology
The Vision
Fortune International Group needed a display solution that would honor Faena's reputation for theatrical luxury. The vision was to wrap buyers in visuals as dramatic as the brand itself, creating an immersive environment where the property's distinctive design and Miami's energy could be experienced together.
A Panoramic Vision of Miami Living
The Experience
BSX installed a 32:9 curved Vision X All-In-One 4K LED display that transforms the sales experience. The dramatic wraparound format showcases hyper-realistic 3D renderings, guides prospective buyers through virtual property tours, and offers interactive floor plan exploration with extraordinary detail. The curved display creates a sense of envelopment that matches Faena's theatrical brand identity.
An Experience as Iconic as the Brand
The Impact
The curved display has become inseparable from the Faena sales experience. Buyers are drawn into the visuals immediately, spending more time exploring units and amenities than with traditional flat displays. The installation reinforces Faena's position as Miami's most distinctive luxury brand, setting expectations for the extraordinary living experience that awaits.
Ready to Create Your Own Experience?
