One Harbor Shore
The Challenge
Boston's waterfront buyers expect sophistication. The sales team needed a presentation system that felt intuitive yet impressive, allowing buyers to drive their own discovery while maintaining the polished experience the property demanded.
Empowering Buyer-Led Discovery
The Vision
The Fallon Company wanted technology that elevated every presentation without adding complexity. The vision was to integrate touch-based detail with large-format impact, giving sales teams a powerful, intuitive system that matched the polish buyers expect from Boston's waterfront.
Touch, Explore, Experience
The Experience
BSX paired a 163" Vision X All-In-One 4K LED display with a 46" interactive touch table. Buyers and Sales Agents navigate 3D content on the table, exploring units, views, and finishes in detail. Their selections instantly appear on the LED, creating a stunning, larger-than-life experience. This seamless integration transforms property tours into immersive, interactive presentations.
Confidence Through Control
The Impact
Buyers report feeling more confident in their decisions because they controlled the exploration process. Sales teams find that the dual-display system naturally extends visit duration, giving more time to build relationships and answer questions. The technology has become a key differentiator for One Harbor Shore in Boston's competitive waterfront market.
Blue Square X paired a 163" Vision X LED display with a 46" interactive touch table, creating a seamless presentation system where detailed exploration and dramatic visuals work together.
Blue Square X paired a 163" Vision X LED display with a 46" interactive touch table, creating a seamless presentation system where detailed exploration and dramatic visuals work together.
Ready to Create Your Own Experience?
