One Harbor Shore
The Challenge
Buyers comparing multiple floor plans and view orientations can feel overwhelmed. The sales team needed a tool that simplified decision-making while keeping buyers engaged and in control of their experience.
Simplifying Complex Decisions
The Vision
The Fallon Company recognized that luxury buyers want to explore at their own pace without feeling rushed or dependent on sales staff. The vision was to create an intuitive tool that would make even complex floor plan comparisons feel effortless.
Hands-On Exploration at Scale
The Experience
BSX installed a 110" Vivid X Interactive Touch Display designed to elevate presentations with an intuitive, hands-on experience. Buyers explore floor plans, zoom into panoramic views, and navigate 3D tours directly on the screen. Its large, ultra-high-resolution format creates a seamless blend of technology and storytelling.
Decisions Made with Clarity
The Impact
The interactive display has simplified the comparison process for buyers evaluating multiple units. Sales teams report that buyers leave with clearer preferences and fewer follow-up questions. The technology builds buyer confidence by letting them verify every detail at a scale where nothing is hidden.
A 110" interactive touch display that makes complex floor plan decisions feel effortless, helping buyers leave with clearer preferences and fewer follow-up questions.
A 110" interactive touch display that makes complex floor plan decisions feel effortless, helping buyers leave with clearer preferences and fewer follow-up questions.
Ready to Create Your Own Experience?
